CHRISTMAS OFFER Subscribe to France Magazines today CLICK HERE

How to make more money from your holiday let in France

PUBLISHED: 15:37 06 April 2017 | UPDATED: 15:06 11 April 2017

Follow these tips to ensure your holiday let stands out from the crowd

Follow these tips to ensure your holiday let stands out from the crowd


The competition for holiday lets in France is high. Donna Sloane from French Connection shares her tips on how to add value to your holiday let and maximise your income


A basic starting point is to get your advertising right. Make sure you advertise in the right places – not only on holiday websites, but in specialist sites too – such as golfing and wine. Think about the audience you are aiming to attract, the sites they visit and the magazines they read. Think, too, about hobbyists who might be accompanied by less interested partners and put together opportiunities for shopping, sightseeing, therapies and alternative activities.

Special offers

Once your advertising is in place, you can provide extras within the rental price. Look at what added value you can include within your price, so that your rental proposition is better than others. This can include discount vouchers on local attractions and restaurants, most of whom will be pleased to offer your guests a discount as it helps them generate business too.

Little extras

Think about welcome packs that include local wines and produce. Nice toiletries and good-quality linen and towels all add a special touch that makes the difference in reviews and repeat custom. You might also offer additional services such as a home-cooked menu delivered to the property (at extra cost), a communal barbecue, babysitting and driving.

Little extras such as flowers on the table and a free bottle of wine go a long wayLittle extras such as flowers on the table and a free bottle of wine go a long way


Related articles

Different ways to make money from your French property

How to get you French holiday let spring ready

Maximising the rental potential of your French property


Vary the timing of lets

Run short-term and activity breaks out of season. Renting out-of-season can be difficult as there are fewer people looking and more owners wanting to attract them. Yet selling themed breaks in out of season weeks can really make a difference to profits.

Local attractions

Think about what is within easy reach of your property and look at marketing your holiday home as a great base for such activities as golfing, birdwatching, watersports or wine tours.

Partner up

If you cannot organise the activity breaks yourself, team up with a local partner who can and publicise the activities on your advertisement and website. Even if you are not based on-site and benefitting from the income the service brings, by partnering a local person who can offer these services, you will get bookings, promote your property and gain an advantage over competitors.

Donna Sloane is general manager at French Connections

Other articles you might like:

How to make your holiday let stand out from the crowd

Holiday lets with stunning interiors

Preparing your house for holiday lets

Tax on renting unfurnished property in France

More from Living in France

Wednesday, November 28, 2018

How does a jewellery designer, filmmaker and restaurateur who was born in Israel and grew up in New York come to turn a French château into an artists’ retreat? Ziggy Attias shares his life in Champagne-Ardenne

Read more
Tuesday, November 20, 2018

When Lin France and her husband Geoff moved to La Suisse Normande in Calvados they took on a major renovation project, turning a derelict building into a lovely home and a holiday accommodation business

Read more
Tuesday, November 20, 2018

France has helped launch a satellite to study the effects of global warming; but how do French attitudes towards climate change compare to those of other Europeans?

Read more
Thursday, November 15, 2018

France has historically been on the leading edge of eco-friendly projects and regulations. While many argue that much more needs to be done to meet environmental goals in France and globally, here are 11 ways that French government, companies and people are striving to be green.

Read more
Tuesday, November 6, 2018

Seen a French property that would make fabulous food business but unsure of the paperwork and process? Read Tracy Leonetti’s at-a-glance guide to opening a restaurant or cafe in France

Read more
Running a business
Wednesday, July 25, 2018

Thinking of setting up a campsite in France? Here’s what you’ll need to consider when it comes to planning permission.

Read more
Tuesday, June 26, 2018

With its unbeatable wine and cheese and laissez-faire attitude, there’s nowhere better to retire than France. But which cities are best for growing old in? Here’s the top 10

Read more
Pays de la Loire
Thursday, January 25, 2018

If you are buying in or moving to France you will need a French bank account but before you open one make sure you read these 11 things you need to know to avoid making a costly mistake

Read more
Tuesday, September 11, 2018

France might be experiencing a shortage of general practitioners but that doesn’t mean you won’t be able to find a GP willing to take on new patients. Here’s what you need to know about finding and registering with a doctor when you move to France

Read more
Expats in France
Tuesday, June 5, 2018

The French pharmacy is so much more tham a place to pick up your prescriptions. Here are 11 things you might not know about pharmacies in France.

Read more
Healthcare in France
Subscribe for

Newsletter Sign Up

Sign up to the following newsletters:

Sign up to receive our regular email newsletter

Our Privacy Policy

France Forum

Questions about France? Visit our free France forum to get help and advice from thousands of other Francophiles and expats. Topics include: property, tax, law, travelling, pets, education, healthcare and much more.

Join the forum

Most Read

Join us on social media

France magazine
Living France magazine
French Property News magazine

Enter our competitions

Win books, DVDs, travel and even holidays in France in our great competitions! Take a look at our latest competitions…

Enter now